Bio
Motorsport, telemetry, and the road from a family paddock to a production data platform.
Motorsport runs in the family. I grew up racing a Lotus Elan of my own, and spent my childhood around the paddock supporting my grandfather and uncle as they raced classic Lotus Elans at historic sports car events - the same hands-on grounding in what a car and a team actually need on race day that still shows in how I work now.
Current role
I'm the name race teams across Formula 1, WEC, IMSA, Formula E, IndyCar and NASCAR call when they need to get real, measurable value out of ATLAS. As Motion Applied's Product Manager for Training & Engineering Services, I built the Motion Applied Training Academy from the ground up - and I'm the trusted technical advisor teams turn to mid-season, under pressure, when it actually matters: the one who turns what a team needs into what the product becomes next.
Proven on my own data
I don't just sell the tool - I live it. Running ATLAS on my own sim rig, exactly the way a professional team would, I've helped my endurance team finish inside the top 15 in the world in the IMSA Endurance series on iRacing. Every piece of advice I give a real-world team is proven first on my own data, under my own pressure, at world-class pace.
Outside of work
I design, build, and run every tool on this site solo - real production systems, backed by real automated tests, not demos. See the portfolio for what that looks like in practice.
Reach out via the contact form.